Tata Motors disrupts the mid – SUV segment with India’s first SUV Coupe | Key Highlights
Innovative Design and Technology
The Tata Curvv.ev introduces a premium, distinctive design with state-of-the-art technology.
Competitive Pricing
Available at ₹17.49 lakh for the 45kWh battery variant and ₹19.25 lakh for the 55kWh battery variant.
Advanced EV Architecture
This is the second model based on Tata’s cutting-edge Pure EV architecture, following the acti.ev.
Booking and Delivery
Bookings open on 12th August, with deliveries starting from 23rd August.
Impressive Range
Certified driving range of 585 km for the 55kWh battery and 502 km for the 45kWh battery.
New EV Accessories
Launch of Tata.ev Originals, a new range of EV accessories.
Diverse Powertrains
The Tata Curvv also showcases versatility with two petrol engine options and one diesel engine.
ATLAS Lifestyle Architecture
Introduction of ATLAS, an adaptive tech-forward architecture for ICE vehicles.
New Petrol Engine
Debut of the Hyperion Gasoline Direct Injection (GDi) engine, an indigenously developed first.
Spacious Boot
Best-in-class boot space of 500 L for both ICE and EV models.
Price Parity Initiative
The Curvv.ev emphasizes Tata Motors' commitment to balancing EV and ICE vehicle pricing.
Curvv.ev introductory prices (₹ Lakh)*
Creative | Accomplished | Accomplished+ S | Empowered+ | Empowered+ A | |
|---|---|---|---|---|---|
Curvv.ev 45 | 17.49 | 18.49 | 19.29 | - | - |
Curvv.ev 55 | - | 19.25 | 19.99 | 21.25 | 21.99 |
Speaking at the launch, Mr. Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicle and Tata Passenger Electric Mobility Ltd., said,
Today, marks an important milestone in our SUV journey with our foray into the fast-growing mid SUV segment. We are very proud to launch our most innovative SUV yet with a new typology – India’s very first SUV Coupe. With the Curvv, we are pushing further the boundaries of design, safety and technology. The Curvv also takes forward our established strategy of offering choice to discerning customers with its multiple powertrain offerings in EV, Petrol and Diesel.
The Curvv.ev being launched today, offers an impressive estimated real-world range of 400-425km with its largest battery pack of 55kWh. Further, its specially designed fast charging capability ensures a top-up of 150km range in just 15-minutes. With a starting price of ₹ 17.49 lakh for the Curvv.ev 45, we are boldly bringing price parity between EVs and equivalent ICE vehicles. The extended range and attractive pricing of this product extraordinaire makes EVs an even more compelling proposition by breaking several perception barriers. Its tech-rich features, advanced safety and exhilarating infotainment will delight every EV buyer and enthusiast.
Mr. Shailesh Chandra
